Michael Pybus

British, b. 1982, Darlington, United Kingdom, based in London, United Kingdom.

Michael Pybus hijacks capitalist brands and icons as a means to create an instant ‘relationship’ with the audience. They may not know his work, but everyone knows and has a relationship with brands and icons such as IKEA and Pikachu (love/hate or indifference). Pybus processes this iconography through collage and painting to allow his source material to deviate into new readings and narratives. Through doing so, Michael lays claim to mass market iconography linking it to his own brand as an artist, transforming the globally generic into the customized and autobiographical.

[Depart Foundation]